Marvel Studios recently addressed rumours about using artificial intelligence (AI) in crafting posters for The Fantastic Four: First Steps. Released alongside the film’s teaser, these posters quickly caught social media’s attention.
Some users speculated that AI played a role in their creation. The posters feature a group of 20th-century individuals waving at the Fantastic Four, seemingly on a mission. While visually praised, some fans noted odd details, sparking AI-related theories.
Social Media Reaction
On social media, users shared mixed reactions. Stephen Pellnat criticized Marvel, stating, “Using AI with a perfectly ready stable of actual artists ready and raring for a paycheck is about the most 2025 Marvel thing I’ve heard this year.”
Another user commented, “These look like AI photos in a bad way.” Despite the backlash, the posters garnered significant attention, fueling debates about AI’s role in art.
Marvel, however, clarified quickly. A spokesperson confirmed to The Hollywood Reporter that AI was not used. “The image was crafted through traditional methods,” they stated. This isn’t the first time Marvel has faced such speculation. A similar controversy surrounded the film The Brutalist’s poster.
Official Statement
Marvel’s spokesperson emphasized traditional techniques. This statement aimed to dispel rumors and reassure fans.
The controversy highlights ongoing discussions about AI’s influence on creative fields. With technological advancements, such debates are likely to continue.
The spokesperson’s statement was necessary to maintain trust. It also showcased Marvel’s commitment to traditional art. Fans were reminded of the studio’s dedication to quality and authenticity.
Film Details
The Fantastic Four: First Steps, directed by Matt Shakman, stars Pedro Pascal, Vanessa Kirby, Joseph Quinn, and Ebon Moss-Bachrach. The movie is set for a July 25 release this year. Anticipation builds as fans await the film’s debut.
The film’s teaser adds excitement, promising thrilling adventures. As the release date approaches, fans eagerly discuss potential plot twists and character arcs.
How will Marvel Studios continue to blend innovation with tradition in its upcoming projects?